Final Gamesys DNA characters
When Gamesys rebranded to Gamesys Group PLC, a new set of characters were required to replace the old ones. These characters were to represent the company values in a fun an exciting way. Forming part of the internal employee brand.
The characters were concepted and designed, as well adapted for various merchandise in the years the branding was active. From wall art to coasters!
Gamesys Group PLC